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Accounting professor says credit score marketing can confuse consumers

May 22, 2018

Dr. Alisha Harper, an assistant professor of accounting at Bellarmine University, says misconceptions about credit scores abound and marketing efforts for credit monitoring programs don't always help.

Alisha HarperIn a question-and-answer interview with WalletHub, Harper says many people believe they have a single credit score. "There are a lot of commercials asking consumers 'do you know your credit score?'," she said. "Consumers believe there can only be one, so both confusion and distrust result when a lender begins talking about multiple reports with different scores."

She also cites what she believes are the two most common misunderstandings people have about credit scores: "that unpaid medical bills to not impact a credit score and that it will impact my score if I check it myself."

Harper suggests people check their credit scores more often -- especially before approaching potential lenders. They'll likely see the same information the lender will review, even if the lender's scoring system is different.

Harper received a bachelor's degree from Shepherd University, a doctor of law degree from the University of Louisville, and a master of law degree in taxation from Georgetown University. Prior to joining Bellarmine's faculty in in 2012, she worked as a senior attorney for the IRS Office of Chief Council. Her research interests include practical tax strategies and pedagogies in the online classroom.

 

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