Dr. Carla Childers
Dr. Childers is an Associate Professor of Marketing. She earned her Ph.D. and MBA from the University of Kentucky and her bachelor's degree in Business Administration with a specialization in Marketing from Kentucky State University. Dr. Childers previously spent 12 years on the faculty at Ohio University. Her research interests are in the areas of consumer behavior and services marketing and her publications cover topics including service quality, place branding, hospitality and tourism, and marketing pedagogy. Prior to earning her doctorate, Dr. Childers served as a full-time instructor at Kentucky State University, worked as a rental representative at Enterprise Rent-A-Car and was the market research coordinator for Knight Ridder at the Lexington Herald-Leader newspaper. She has professional experience in advertising, sales, market research and retailing. Currently, Dr. Childers serves on the American Marketing Association Collegiate Chapters Council and as co-chair for the annual International AMA Collegiate Conference.
Dr. Nuket Serin
Nuket Serin is an Assistant Professor of Marketing in the Rubel School of Business at Bellarmine University. She received her Ph.D. from Florida International University. Her research focuses on two primary domains: consumer well-being and choice behavior; and branding, social media and digital communications. Her dissertation focuses on the role of brand activism in shedding light on ongoing socio-political issues (i.e., social inequality, racial injustice, immigration issues, LGBTQI equality and the refugee crisis). She has published several papers in esteemed journals, including the Journal of Advertising and Journal of Consumer Affairs. Her work has also attracted many awards. She also shows robust evidence for ongoing service roles in local, national and global communities to create a meaningful contribution to society. She has created innumerable opportunities to support doctoral students in academia globally from diverse backgrounds through her roles as a vice-chair of content management for AMA DocSig and a treasurer and vice president for the FIU Business Doctoral Student Association. She holds an M.S. in Marketing from the University of South Florida and an M.A. in Business Administration from Cukurova University, Turkey.